Marketing Outsourcing With A Focus On Intelligent Content Marketing

Technology companies often tend to follow a technically driven product strategy that under emphasize the role of an effective marketing process, in adapting to the needs of a constantly evolving market. So, most of these technology products end up having low sales due to insufficient market focus and connecting with the mind sets of audience related challenges. An analysis of the technology life cycle and the challenges with the marketing function is necessary to arrive at a nuanced marketing strategy that pushes the sales of these products.

For more details @ http://www.addkraft.com/marketing-outsourcing-and-writing-intelligent-code/

Supply Chain of Marketing Resources – For an Uninterrupted Campaign

According to Adobe white paper regarding creative work in marketing "Companies that foster creativity are 3.5 times more likely than their peers to achieve revenue growth of 10% or more.”Bridging the supply- chain talent gap has been one of the most crucial problems faced by new age businesses that directly affect the efficiency and productivity of the firms. It is important that we take a closer look at these problems before formulating a smarter supply chain strategy.

For more details @ http://www.addkraft.com/

http://www.authorstream.com/Presentation/addkraft-2884452-supply-chain-marketing-resources-uninterrupted-campaign/