Content for B2B Technology Consulting companies

What we deliver

Addkraft delivers a strategic marketing package customized to our client’s specific needs from the ideation stage to lead generation stage and uses various flavors of content to retain your followers’ interest in your business.

Our strengths

Experience: Yes, we are a start-up! But we started on our own after gaining two decades of experience in the fields of marketing, sales, content management and publishing. The experience we have gained as a team across multiple domains, from healthcare to manufacturing and further to publishing, has shaped our thought and helped us gain knowledge and exposure about how the various industries function.

Tactics: Our work mantra is simple – we work with the client to unravel the client’s goals and objectives with respect to an existing or new product or service. We then prepare specific Strategic-Marketing-Content blueprints that serve as the framework for the client’s marketing plan. We finally work as per the scripted blueprint to chart out business ecosystems, create awareness, educate buyers, nurture leads, engage influencers and generate sales-ready leads – in all these activities, content will be the key stroke.

Competence: Our competence lies in our skill set mapping – we are a team that specializes in content writing for various media (websites, e-commerce portals, brochures, social media, case studies, etc.), buyer persona creation, competitive intelligence research, market research and lead generation. This assortment of skill sets makes our team competent to manage the diverse requirements from ideation to implementation.

Organized approach: We have a defined approach, which could be tweaked for specific projects but never broken. This approach, as defined earlier, ensures that we do not make assumptions about our client’s requirements, that we chart out a plan every time and that we work by the planned script at the phase of implementation. But yes, we are always ready for surprises!

For more details @ http://www.addkraft.com/