Intelligent Content – The Powerhouse of Your Product/Service Digital Marketing Campaigns

Every technology organization’s dream run is to be on top of every relevant futuristic market trend and connect instantaneously with the target audience for their existing and new products and services. Imagine having a humungous set of followers who are waiting excitedly to see what magic your next release on technologies such as IOT, AI, or SaaS brings to their mobile or laptop screens! That’d be a dream come true, right?

For more details @ http://www.addkraft.com/intelligent-content-the-powerhouse-of-your-productservice-digital-marketing-campaigns/

Marketing – The Key Ingredient Of Every Software Organization’s

In the present era of constant breakthrough innovations, a majority of the software companies are facing serious challenges in marketing their products, which heavily influences their profits and growth prospects. The reasons are many:

·         Organizations are increasingly focusing on creating a ripple in the market with their progressive ideas, without evaluating what their customers require

·         Innovations seem to be driven by competitiveness irrespective of the market they need to target

·         Software companies manage their marketing function ineffectively, more like an appendage rather than as a hard-core value generation process in their buyer’s mindset.

Overcoming this lack of focus is one of the major challenges that these organizations are facing.

For more details @ http://www.addkraft.com/marketing-the-key-ingredient-of-every-software-organizations-success-story-2/

Social Media Marketing Policy Document For An Organization Sample

Emerging online collaboration platforms are fundamentally changing the way employees work and engage with each other, customers, stakeholders and partners.

The need is to increasingly explore the many opportunities afforded by social media to connect with prospects and customers through what they care about most and how online discourse through social computing can empower your organization’s as global professionals, innovators and citizens. Through these interactions, our greatest asset-­‐the expertise of our associates-­‐can be shared with clients, share holders, and the communities in which we operate.

For more details @ http://www.addkraft.com/

http://www.slideshare.net/addkraft/social-media-marketing-policy-document-for-an-organization-sample

Content Marketing Services and Consulting – Addkraft

We create content that Users Read and Search Engines Rank. Addkraft Content marketing is no longer an option. Users and search engines alike want to know what truly makes your website unique. From awareness to conversion, we craft your story in a way that engages users and builds your brand.

Addkraft delivers a strategic marketing package customized to our client’s specific needs from the idealization stage to lead generation stage and uses various flavors of content to retain your followers’ interest in your business.

For more details @ http://www.addkraft.com/services/

Top Brands And Right Content - Addkraft

Nowadays, traditional advertising options themselves require advertisements to survive competition! With the advent of several alternate modes of using content – contextual and strategic – alternate modes of building brand recognition is gaining importance as preferred options for premium brands. So what does it take to transform a brand from local turf to an internationally sought after brand?

Such intensive marketing initiatives will definitely be eye grabbers and will be instrumental in humungous brand success stories. A detailed assessment of many other promotional approaches from the house of Gucci point to a similar mantra – define the target audience, create a buyer persona, fill the entire universe of the target audience with imagery related to the magic of the new product, and interpolate a strong call to action. It is not surprising that Gucci has one of the world’s leading online communities for its fashion brands – among the top ten online communities on Instagram and Facebook.

Top international brands such as Gucci have an ethereal presence – but the brand-building gurus who work to create this magical imagery have a million lessons to teach us about the value of content in creating phenomenal brands.

For more details @ http://www.addkraft.com/top-brands-and-right-content/

Marketing Outsourcing For Software Product And Solutions Companies

Majority of the software companies in the present era are facing serious challenges in marketing their products, which is showing a huge impaction their profits. This is because the companies are not concentration on what the customer needs and which market they need to target. The software companies mainly do not concentrate on the marketing function, which is hard-­‐core value generation process in their buyer’s mindset. This lack of focus is causing a major challenge to these organizations.

For more details @ http://www.addkraft.com/

Content for B2B Technology Consulting companies

What we deliver

Addkraft delivers a strategic marketing package customized to our client’s specific needs from the ideation stage to lead generation stage and uses various flavors of content to retain your followers’ interest in your business.

Our strengths

Experience: Yes, we are a start-up! But we started on our own after gaining two decades of experience in the fields of marketing, sales, content management and publishing. The experience we have gained as a team across multiple domains, from healthcare to manufacturing and further to publishing, has shaped our thought and helped us gain knowledge and exposure about how the various industries function.

Tactics: Our work mantra is simple – we work with the client to unravel the client’s goals and objectives with respect to an existing or new product or service. We then prepare specific Strategic-Marketing-Content blueprints that serve as the framework for the client’s marketing plan. We finally work as per the scripted blueprint to chart out business ecosystems, create awareness, educate buyers, nurture leads, engage influencers and generate sales-ready leads – in all these activities, content will be the key stroke.

Competence: Our competence lies in our skill set mapping – we are a team that specializes in content writing for various media (websites, e-commerce portals, brochures, social media, case studies, etc.), buyer persona creation, competitive intelligence research, market research and lead generation. This assortment of skill sets makes our team competent to manage the diverse requirements from ideation to implementation.

Organized approach: We have a defined approach, which could be tweaked for specific projects but never broken. This approach, as defined earlier, ensures that we do not make assumptions about our client’s requirements, that we chart out a plan every time and that we work by the planned script at the phase of implementation. But yes, we are always ready for surprises!

For more details @ http://www.addkraft.com/